Booking.com Biography & Web Analysis
Detailed Overview and Site Analytics for Booking website
Company Profile


About the Company
Booking.com is a Dutch online travel agency for lodging reservations & other travel products, and a subsidiary of Booking Holdings. It is headquartered in Amsterdam.
Booking.com was formed when bookings.nl, founded in 1996 by Geert-Jan Bruinsma, merged in 2000 with Bookings Online, founded by Sicco and Alec Behrens, Marijn Muyser and Bas Lemmens, which operated as Bookings.org. The name and URL were changed to Booking.com and Stef Noorden was appointed as its CEO. In 1997, Bruinsma wanted to post an ad in De Telegraaf, the Dutch newspaper with the highest circulation. The ad was rejected since De Telegraaf only accepted ads with a phone number, not with a website. In 2002, Expedia refused to buy bookings
In July 2005, the company was acquired by Priceline Group (now called Booking Holdings) for $133 million, and later it cooperated with ActiveHotels.com, a European online hotel reservation company, purchased by Priceline Group 9 months earlier for $161 million in Sept 2004.
In 2006, Active Hotels Limited officially changed its name to Booking.com Limited. The integrations of Booking.com and Active Hotels successfully helped the parent improve its financial position from a loss of $19 million in 2002 to $1.1 billion in profit in 2011. This acquisition was praised by some social media as “the best acquisition in Internet history” since no other acquisition in the digital travel market had been shown to be as profitable.
Darren Huston was appointed as Chief Executive Officer of Booking.com in September 2011 by its parent company, and also served as President and Chief Executive Officer of Booking Holdings since 1 January 2014 until his resignation on 28 April 2016 after an at-work relationship was revealed. After Gillian Tans resigned in 2019, Glenn Fogel took over as CEO.
Website Analysis
booking.com is approximately 27 years 2 months old. It is a .com domain first registered on April 17, 1998. The domain is currently registered with MarkMonitor Inc. and is hosted in United Kingdom. It was last updated on March 15, 2021 and is set to expire on April 16, 2023. According to current data, it holds a global traffic rank of # 73. The estimated market value of the site is approximately $ 2,096,004,567, with a daily revenue around $ 343,608. As of the most recent scans and user reports, booking.com is considered Safe to browse.
Daily Visitors: | 42,950,914 |
Daily Pageviews: | 171,803,653 |
Monthly Visitors: | 1,321,566,562 |
Monthly Pageviews: | 5,154,109,590 |
Yearly Visitors: | 16,502,192,986 |
Yearly Pageviews: | 62,708,333,345 |
Daily Revenue: | $ 343,608 |
Monthly Revenue: | $ 10,308,240 |
Yearly Revenue: | $ 125,416,920 |
Estimated Worth: | $ 2,096,004,567 |
Global Rank | # 73 |
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Domain Registrar | MarkMonitor Inc. |
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Registration Date | 17-04-1998 2 decades ago |
Expiration Date | 16 April 2023 at 04:00 AM |
SSL Issuer | N/A |
SSL Valid From | N/A |
SSL Valid To | N/A |
Server Type | N/A |
Response Time | N/A |
Meta Tags | |
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Title: | N/A |
Description: | Big savings on hotels in 120,000 destinations worldwide. Browse hotel reviews and find the guaranteed best price on hotels for all budgets. |
Keywords: | Lodging, accommodation, hotel, Hotels, special offers, packages, specials, weekend breaks, city breaks, deals, budget, cheap, discount, savings |
In-Page Analysis | |
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Robots.txt Status: | N/A |
Sitemap Status: | N/A |
H1 Tags: | N/A |
H2 Tags: | N/A |
H3 Tags: | N/A |
H4 Tags: | N/A |
H5 Tags: | N/A |
Total Images: | N/A |
Google Adsense: | N/A |
Google Analytics: | N/A |
Open Graph: |
5.57.16.220
United Kingdom
51.509490
-0.595410
Nameserver | IP Address | Country |
---|---|---|
ns1.bkngs.com | 5.57.23.170 | United States |
ns0.bkngs.com | 5.57.23.169 | United States |
ns2.bkngs.com | 37.10.63.169 | United States |
ns3.bkngs.com | 37.10.63.170 | United States |
Host | Type | Class | TTL | Extra |
---|---|---|---|---|
booking.com | SOA | IN | 285 |
mname:ns0.bkngs.com rname:domain.booking.com serial:2021082703 refresh:14400 retry:3600 expire:3628800 minimum-ttl:300 |
booking.com | A | IN | 2613 |
ip:5.57.16.220 |